Welcome to the User-Centered Startup blog, where we’ll discuss anything and everything at the intersection of entrepreneurship and UX.
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UX Mini-lesson: Surveys
Surveys are probably the most used but least useful research tool. It is ever so tempting to say, “lets run a quick survey” when you find yourself wondering about your customers. Surveys result in “hard numbers” to look at, and modern web-based survey tools have made surveys cheap to produce. But as anyone who has …
Interview with CleanRobotics – the makers of TrashBot
Once upon a time a two friends stood in front of an overly complex trash can at a WholeFoods. A short time later CleanRobotics and their first product, TrashBot, were born. I sat down with Tanner Cook and Grant Halleran from CleanRobotics to discuss the world of trash processing and the design of TrashBot. Throughout the interview we discuss how it is especially challenging for a robotics company to balance the demands of engineering and product iteration with sales and market penetration. We also discuss how dealing with trash is a complex, yet fascinating, societal and environmental problem.
Four tools for selecting UX research methods
For every UX problem, there is a UX research method. Well, that might be stating it a little too simply. For any one UX problem you will likely need several UX research methods to unpack it. If we were casting roles for the proverb about blind men and the elephant, UX problems are the elephant …
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